The archive.
A chronological record of agency creative-tech and innovation work, roughly 2013 to early 2018. Some of it won awards, some was very of-its-time, all of it taught me something. Honest as I can be.
Since 2018 I've run Chaptech, a small independent consultancy. That work is long-form, lives behind login walls and NDAs, and doesn't lend itself to neat case studies — so it isn't here.
- 2018 Sky Ocean Rescue A digital-out-of-home stunt for Sky Ocean Rescue that turned passing phones into virtual torches, revealing the ocean's biggest threat wasn't sharks — it was single-use plastic.
- 2017 Love Happens Here Digital out-of-home work for Pride London — a series of city-wide moments celebrating the everyday places where love quietly happens.
- 2017 SOFI A Siri for sex — a 24/7 conversational AI built for sexual health charity Brook, designed to answer the questions young people can't always ask out loud.
- 2017 Walking Dead Survival Guide A six-part comedy survival guide for the zombie apocalypse, fronted by Joe Wilkinson, made to launch Now TV as the UK home of The Walking Dead.
- 2016 Alarm Buddy A companion app to the Unsung Heroes campaign — an iBeacon and smartphone pairing that nudges you to test your smoke alarm, the moment you walk past it.
- 2016 Born Free Tank Free A digital and broadcast campaign for Born Free, raising awareness of marine animal welfare in captivity.
- 2016 EON No Problem Too Small A social campaign juxtaposing common EON customer-service problems with miniature models, encouraging customers to ask questions on Facebook no matter how big or small.
- 2016 Now TV Luckyman An interactive promotional experience for Now TV — playful, lightly absurd, and built to make people pause for thirty seconds longer than they meant to.
- 2016 Unsung Heroes Reframing smoke alarms as the unsung heroes they really are — a print, radio and OOH campaign for HM Government Fire Kills, pitched against several big agencies and won.
- 2015 EON Payless A creative campaign helping EON customers understand how to save money, earn rewards, and ultimately pay less — built around the idea that if you watch the pennies, the pounds look after themselves.
- 2015 Amazon My-Style-A-Scope An audio-reactive kaleidoscope rendered live in HTML5 canvas from a DSLR feed — an experiential art installation built in four days for Amazon Fashion's EU launch party.
- 2015 Next Shoebox Jukebox An Instagram-activated jukebox that matched party tunes with dancing shoes — a digital art installation introducing a younger audience to Next's SS15 collection.
- 2015 Samaritans Radar A Twitter app that monitored your friends' tweets and discreetly alerted you if it spotted anyone who might be struggling to cope. Award-winning, controversial, and shut down after seven days.
- 2014 Sky Shoot The Movie A live-on-Twitter Arduino-powered DVD launcher that fired films at targets across a London studio for one action-fuelled day, in promotion of Sky's Buy & Keep service.
- 2013 Christmas Twerkey A festive WebSocket game that pairs your phone with your laptop and lets you twerk a turkey to the beat — born in 2013, the year twerking went mainstream.